You might have heard other bloggers talking about Page Rank, or PR, and be wondering what it is and what it’s got to do with blogging.
Well, first of all it’s got nothing to do with pages.
Page Rank is named after Larry Page, one of the people who founded Google. Page Rank is a number from 1 to 10 that Google assigns to your blog depending on how important it judges your site to be.
Most blogs have a Page Rank of anywhere from 1-4, a few have a 5. This site is a 3. Hardly anybody gets a 10. Even Google itself is only a 9. These numbers get re-calculated by Google 2 or 3 times a year, so your Page Rank will change over time.
It’s one of the factors that makes a difference to where your blog shows up in search engines. In theory, the higher your page rank then the higher you should show up in Google searches and the more traffic you should attract.
You can find out the Page Rank for your site using a Page Rank checker site.
So why should we care about Page Rank?
For most kid bloggers, it doesn’t really matter. Unless you are selling advertising or sponsored posts on your site, which you most likely aren’t. It’s one of those topics that can suck the fun out of blogging so be relieved that you don’t have to think about it and just enjoy writing your blog.
But if traffic is very important to you, then you might want to aim to improve your page rank.
How do I get a higher Page Rank?
There are lots of theories around this, but the truth is that, just like with SEO, nobody knows for sure because Google doesn’t disclose how it works out Page Rank. Things that probably will make a difference include:
- Links into your site. If lots of people link to you, this is good. Therefore guest posting on other sites in exchange for a link back to your site is a good idea.
- Think about who you link out to. Links are like votes in Google’s eyes, so only link to sites you think are great.
- Remove broken links which have expired – eg if you linked to a contest or special offer which has now ended. You can check broken links on your site here.
- Create your own back-links by linking to other pages in your site in each post
- Do your best to create really great and useful posts that people will want to link to
image credit: LegoAlienGuy894